Heidi Merrick - California’s Lifestyle Brand

HEIDI'S EPONYMOUS COLLECTION IS KNOWN FOR IT'S WEARABLE SILHOUETTES.

EXPLORE

AS A SURFER, HEIDI AIMS TO MAKE SUITS WE CAN WEAR WHILE PLAYING IN THE OCEAN.

SHOP

TIMELESS DRESSING

SHOP NOW

KAOLIN TROUSER - IVORY SILK NOIL - Heidi Merrick

Suits didn't know power until women started wearing them.

SHOP SUITING

SRF LA - The California label you need. All that SRF needs is U.

SHOP SRF

Sold in 39 countries and counting. Our collections purpose is to empower women to be their most beautiful and best selves.

SHOP ALL

JUST IN

View all

THE HEIDI MERRICK SILHOUETTE

nipped waist, real fabrics, tailored essentials

DISCOVER

READY TO WEAR

for every occasion

SHOP NOW

We are open for walk-ins!

AT OUR FLAGSHIP SHOWROOM IN SUMMERLAND CALIFORNIA

We invite you to our Summerland Showroom to experience the HEIDI MERRICK world. Feel the fabrics, sip a glass of champagne, and try on the pieces from the HEIDI MERRICK collection first hand, in the intimate setting of our Summerland Showroom.

By Appointment Only Sunday - Friday

2272 Lillie Ave, Summerland, CA

BOOK NOW

TIMELESS & THE PERFECT AMOUNT OF COVERAGE

HEIDI MERRICK SWIM

Beautiful on the beach, wearable in the water.

SHOP NOW

DRESSES

SUITING

TOPS

TROUSERS, JOGGERS & SKIRTS

KNITS

OUTER LAYER

SWIM

SRF & RNCH

ACCESSORIES

QUINTESSENTIAL CALIFORNIA MINIMALISM

SHOP

HEIDI MERRICK CLASSICS

EXPLORE

ROSIE DRESS - IVORY SILK & HEMP

$525.00

Unit price: per

ROSIE DRESS - NOIR SILK & HEMP

$525.00

Unit price: per

TIA - BLACK PALM

$525.00

Unit price: per

HANNAH - BLACK

$525.00

Unit price: per

GINGER DRESS - NOIR SILK & HEMP

$515.00

Unit price: per

GINGER DRESS - IVORY SILK & HEMP

$515.00

Unit price: per

TIA - FLAMINGO

$525.00

Unit price: per

CAPRI DRESS - PINK PALM

$325.00

Unit price: per

DRESSES

View all

srf

ALL THAT SRF NEEDS IS U!

SHOP

SUITING

MIX AND MATCH YOUR SUITS

ZELDA BLAZER - IVORY SILK NOIL

$335.00

Unit price: per

KAOLIN TROUSER - IVORY SILK NOIL

$275.00

Unit price: per

ZELDA BLAZER - NOIR SILK NOIL

$335.00

Unit price: per

KAOLIN TROUSER - NOIR SILK NOIL

$275.00

Unit price: per

GONE SAILING

PREVIEW

SMALL TOWN SWIM

PREVIEW

SRF & SK8

PREVIEW

PRESS

Heidi Merrick A/W 2023 Takes Cues From Sporting Dress Of A Bygone Era

Sep 12, 2023

In Style - Sarah Michelle Gellar's Long-Sleeved Bathing Suit Served Unexpected Vacation Inspo

Jul 27, 2023

Your cart

Your cart is empty

HEIDI'S EPONYMOUS COLLECTION IS KNOWN FOR IT'S WEARABLE SILHOUETTES.

AS A SURFER, HEIDI AIMS TO MAKE SUITS WE CAN WEAR WHILE PLAYING IN THE OCEAN.

TIMELESS DRESSING

Suits didn't know power until women started wearing them.

SRF LA - The California label you need. All that SRF needs is U.

Sold in 39 countries and counting. Our collections purpose is to empower women to be their most beautiful and best selves.

JUST IN

THE HEIDI MERRICK SILHOUETTE

nipped waist, real fabrics, tailored essentials

READY TO WEAR

for every occasion

We are open for walk-ins!

HEIDI MERRICK SWIM

DISCOVER

QUINTESSENTIAL CALIFORNIA MINIMALISM

HEIDI MERRICK CLASSICS

DRESSES

DRESSES

srf

SUITING

GONE SAILING

SMALL TOWN SWIM

SRF & SK8

SHOP OUR SALE