Ruffle it Up
George Washington would be jealous. Discover elevated details and textures.
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Spring/Summer 2020 Fashion Show
SURFBOARDS - BRITT MERRICK FOR H. MERRICK
This set of bespoke surfboards is the first formal collaboration between brother and sister, Britt and Heidi Merrick. Britt, the head designer and shaper of Channel Islands Surfboards, and fashion designer Heidi bring their collective legacy to life with this series of boards ... more
Price upon request. Please contact info@heidimerrick.com for more details.
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UNCOVER LA: 'CULTIVATING BOREDOM'
California-Cool Designer Heidi Merrick Is Making A Convincing Case for 'Cultivating Boredom' Hint: It doesn't involve Baking By: Danielle Directo-M...
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SRF IS BACK!
Everyone loves a good hoodie or tee – it's the perfect gift – to yourself or someone special.
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LOVE THE WAY YOU LOOK!
Shop our favorite Valentine's Day dresses or forward this email to your boyfriend/husband/girlfriend/whoever loves you enough to buy you a dress f...
THE SRF REPORT
Our journal is a look into the Heidi Merrick Lifestyle: Discover Home Tours, Editorial interviews, and how to capture the essence of California cool, wherever you are.
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California Chic
You can find your California essence anywhere in the world. Be comfortable, be free.